A Grand Deadline: 
No Problem.

• Yankeekicks – an emerging retailer of hard-to-find sneakers and apparel – sought to make a splash by opening a flagship store in New York City.
  
• The new store offers a curated collection of verified authentic sneakers – and offers a VIP room for premium customer experiences.
• Yankeekicks needed custom fabrication of large-scale signage and product fixtures for the store’s grand opening.
• Four other fabricators had turned down the project, saying the project was too difficult or didn’t offer enough time to complete.

Solution

• Acrylic Design Associates fabricated 9-foot-tall YANKEEKICKS letters for the store’s primary signage.
• The letters were precision-cut via CNC and illuminated with energy-efficient LED lighting. Acrylic Design also provided in-house digital printing with a red gradient – allowing the sign letters to appear in different colors from different angles and lighting.
• Acrylic Design also created custom acrylic product fixtures, which are hung from the ceiling.

Results

• Acrylic Design completed the project in less than three weeks – meeting a short deadline in time for the store’s grand opening.
• The grand opening attracted a variety of celebrities, politicians, media members and other invited guests.
• Going forward, Yankeekicks plans to expand its presence by opening stores in other major markets, worldwide.